Matt Windle promoted, says he wants to build more cars at Hethel

Hot off the presses!

Lotus has a new European boss – and he wants to build more cars at the firm's Norfolk factory | Autocar

Production at the brand's UK base could be broadened, says Matt Windle, potentially to include the Polestar 6

www.autocar.co.uk

 

[Teshoo Lama]

Very interesting.

I speculated in another thread that Geely may see the British leg of the Lotus strategy (global brand-building) as actually outperforming. The problems have come from poor execution on the China EV side (range/efficiency).

There's hope for Hethel yet!

 

[seriously]

Based on his comments, it seems he has a good handle on the realities of the current situation. Diversify manufacturing at hethel, slow down on electric sports car, expand dealer network (which is a real hindrance for some people's buy decision).

 

[Black Ice]

Based on his comments, it seems he has a good handle on the realities of the current situation. Diversify manufacturing at hethel, slow down on electric sports car, expand dealer network (which is a real hindrance for some people's buy decision).

I agree, especially in regard to the dealer network. My nearest is the best part of 2.5 hours away which isn’t great (certainly by UK standards!). I live in a “regional capital” as well so it’s not like I’m out in the sticks!