Magma on show at Lotus Driver's Academy site too...

[eclat2emira]

Like all other FE photos these are highly light sensitive when shot and screen sensitive when viewed, the one with the Ice Grey interior is either over-exposed or has a ton of sun hitting it but soooooo nice to see!

https://www.lotuscars.com/sv-SE/driving-academy/introduction-to-sports-cars/

Lotus Cars - Lotus Cars Official Website - For the Drivers

Lotus Cars - For the Drivers. Official website of Lotus Cars. Lightweight sports cars, handmade in Hethel, England.

www.lotuscars.com

 

[NicolasB]

If that top photo was what magma looked like, I would spec that in a heartbeat. I think there's a lot of editing going on with these photos unfortunately.

 

[virtualmacho]

They could have edited out the guy in the mirror...

 

[Wizardwings]

Like all other FE photos these are highly light sensitive when shot and screen sensitive when viewed, the one with the Ice Grey interior is either over-exposed or has a ton of sun hitting it but soooooo nice to see!

View attachment 5621

https://www.lotuscars.com/sv-SE/driving-academy/introduction-to-sports-cars/

View attachment 5622

Lotus Cars - Lotus Cars Official Website - For the Drivers

Lotus Cars - For the Drivers. Official website of Lotus Cars. Lightweight sports cars, handmade in Hethel, England.

www.lotuscars.com

That rear gap alignment in the first pic is Tesla level crooked.

 

[kitkat]

That rear gap alignment in the first pic is Tesla level crooked.

I thought so too, but the rear bumper gap is just part of the deck lid / fender protrusion. It's not perfectly aligned at the bumper to fender by a couple mm, but the rest is by design. Every single one of the Emira photos is like this too. The rear end is definitely the Emira's worst side.

 

[NicolasB]

I just scrolled up to the top of the page (on desktop site) and the blue emira in the background has the same exact gap

 

[jamesbxxx]

I don't want Lotus to post any "official" photos based on this evidence! Leaked ones are far more representative...

 

[Eagle7]

I don't want Lotus to post any "official" photos based on this evidence! Leaked ones are far more representative...

They also create more interest. Websites that post "leaked" photos of un-announced Apple products get more hits than if they post pictures of products already released.

 

[wallstbear]

If that top photo was what magma looked like, I would spec that in a heartbeat. I think there's a lot of editing going on with these photos unfortunately.

It's red under bright sun light and in a more neutral lighting it's burgundy.

 

[3MIRA]

When I had my factory tour the car panel looked like this, very vibrant they call it "popping". For me red= Ferrari and I don't want people making the mistake that is a Ferrari, as I aspire to an EMIRA (or anything Gordon Murray designs barstard divorce has put paid to that!)